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Strategy

Brand Recognition and Why Consistency Is The Key

6th February 2018 — It was only a few years ago that we would be using words like ‘company’ and ‘business’ but in the modern era and with the rise of digital marketing, we are now always referring to your ‘brand’. Read more...
Search Engine Optimisation . Strategy

What is Conversion Rate Optimisation, and why is it important for estate agents?

2nd January 2018 — Every estate agent should consider conversion rate optimisation an essential pillar of the digital marketing mix, and a vital part of their digital strategy overall. Read more...
Social Media

Social Media – 5 Reasons To Get Started in January

19th December 2017 — Welcome back to my latest blog and this week, I am going to be talking about 5 excellent reasons why you should get started in January to get your social media strategy up and running. Read more...
Social Media . Strategy

Sky’s The Limit with Twitter – Well, 280 Characters Actually!

12th December 2017 — Over the years, many estate agents have avoided using Twitter in their digital marketing strategy. If I am totally honest with you, many estate agents don’t have an online strategy but that doesn’t deter them from creating a Twitter account Read more...
Marketing . Social Media

Instagram? Use it or lose it for Estate Agents?

28th November 2017 — Welcome back to my latest blog here at Growth Track and this week, I am focusing on Instagram and if this should be added to the arsenal for estate agents in their marketing strategies or not. Read more...
Social Media . Strategy

LinkedIn For Estate Agents? Yes, Yes, Yes!

14th November 2017 — When LinkedIn first launched in 2002, it was the perfect platform for recruitment agents. People would upload populate their profiles and use this as an online equivalent to their CV’s. If you are looking for a job – you go to LinkedIn. Read more...
Marketing . Search Engine Optimisation

Are Reviews Good for Estate Agent SEO?

10th October 2017 — Great online reviews are something that estate agents love. After all, it’s easy to see how a good review can benefit your business: it gives potential buyers, sellers, landlords, or renters confidence in your services. Read more...

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